Working Part Time + Changes

Working Part Time; Stranded in Retail...For Now

So, I haven't been updating this blog like I should have been. I have been working. Shit's crazy. Doing this part time for this major electronics retailer, I'd rather not say the name, due to that putting my employment at risk.

I've been there for a little over a few months, and while I enjoy it, it's been working the hell out of me, leaving me too exhausted to work on my business. So my business, or better yet my Start up has been suffering like crazy. Since I'm back in retail, it reminded at how stupid people can act, when they know they can get away with it. It makes me really want to get the business up and running just so I can be a dick and not worry about losing my job. But I digress.

So I've been working this part time gig, doing full time hours unfortunately, and it's been working my nerves. I love selling and it's fun, but I hate how it's assumed that I am at the mercy of others. I am not, and I think I should act like I have nothing to lose, it may make the day go by even faster.


Changes. 

Since, I have launched my brand, about 2 years ago now, it has been crazy and bumpy road. No one said it was going to be easy, so I didn't expect it to be, but damn, has it been kicking my ass, and I keep coming back for more...

When I first started this company, I attempted to use social networking, namely Facebook to gain sales and to get a following. Massive fail. For one, selling to friends is stupid and counterproductive. Also, when only friends can see your product, it just turns into a circle jerk. So today, I said fuck Facebook, closed my profile/account on there and stayed put on Instagram. Why? I think Instagram is the best social marketing too to date. It's amazing. You can post a visual, post a description and keep it short and sweet, hash tag the hell out of it, and boom, it's instantly accessible to the world. Same with Twitter, but I think Instagram is even better. Since Instagram is used ONLY on mobile devices, it's literally doing work for me for 24 hours a day.

I'm scrapping the idea of a full functioning website. I'm only going to go the way of a website that looks and feels like a blog. No webstore, for now. If a customer wants to order, they go straight to my paypal. It makes it more exclusive. I'm going the "backdoor" route. If you want something, don't shop through the store, go to the backdoor and ask for what you want. Simple as that.

It's a weird change, but I think it's the first step to "automate" my brand while I figure out another business I want to pursue. I think with my brand taking this unusual route, it's going to cause a reaction like none other. And I want this reaction to make me money, and it will.